Manchester Beer and Cider Festival organisers were on a mission to find a new partner and hovered over 11 applications before landing on NWAA. They were impressed by the service’s assistance saving lives and the charity’s need to raise £9 every minute helicopters are in the air.
The fleet of three helicopters operate from City (Barton, Manchester) and Blackpool airports covering the North West 365 days a year. The service is not part of the NHS or publicly-funded emergency services and needs to attract funding to keep airborne.
The charity will be circling the huge floorspace of Manchester Central, a venue more used to locomotives than helicopters, to scoop up loose change from festivalgoers as well as a guaranteed income from a share of programme sales. And it promises some entertaining diversions for drinkers from its promotional stand. (more…)